Assessing the Awareness of Local Businesses about Hatay's UNESCO Gastronomy City Title

Authors

  • Hülya TAŞTAN
  • Nurhayat İFLAZOĞLU

Keywords:

UNESCO, UNESCO Creative Cities Network, Gastronomy city, Hatay

Abstract

Local restaurant operators are among the key stakeholders in Hatay, which houses a large number of traditional restaurants with its rich food culture and variety. It is important that awareness of these developments along with the taking of the title "Gastronomy City" is recognized by these stakeholders. Within the scope of the UNESCO-Creative Cities Network, the aim of the study is to evaluate the awareness of the local restaurant operators regarding Hatay's taking the title of UNESCO Gastronomy City. In this context, interviews were held with semi-structured interview form with 40 local food and beverage companies. When the results obtained are evaluated, it is seen that Unesco, Creative Cities Network and Gastronomy City concepts are not well known and in this respect, introduction and informing activities are lacking. In addition, 37 out of 40 enterprises stated that they were not invited to any training or informational activities organized by the authorized bodies. Related institutions need to start informative meetings and trainings to be held at certain intervals for the local tradesmen and the public as soon as possible. Another important point is to ensure that local people, local businesses and nongovernmental organizations are involved in the decision making and strategy development process.

References

Akın, N. ve Bostancı, V. (2017). Unesco Yaratıcı Şehirler Ağı Kapsamında Gaziantep: Mevcut Raporlar Bağlamında Bir Değerlendirme. Süleyman Demirel Üniversitesi Vizyoner Dergisi, Yıl: 2017, Cilt: 8, Sayı: 19, ss.110-124.

Alaş, B. (2009, Mayıs). Marka Kent Olmak. İzmir Ticaret Odası Pusula Dergisi, s. www.izto.org.tr/portals/0/pusuladergisi/2009/05-06/5.pdf.

Ajanovic, E. ve Çizel, B. (2015). Unesco Yaratıcı Kentler Ağı ile Antalya Kentinin Değerlendirilmesi, Mediterranean Journal of Humanites V/1, 2015, 1-16.

Brillat-Savarin, J. A. (2009). Thephysiology of taste: or meditations on transcendental gastronomy. M. F. K. Fisher (Ed.). London: Everymans Library, 61.

Cömert, M. ve Durlu Özkaya, F. (2014). Gastronomi Turizminde Türk Mutfağının Önemi, Journal of Tourism and Gastronomy Studies, 2(2), 62-66.

Cunningham, S. D. (2002). “From Cultural to Creative Industries: Theory, Industry, and Policy Implications”, Media International Australia In corporating Culture and Policy: Quarterly Journal of Media Research and Resources, 102(1), 54-65.

Çitil, N. (2014). Yerel Markalaşmaya Hukuki Yaklaşım. Marka Kent Sandıklı Sempozyumu Bildiriler Kitabı (s. 209-223). Afyonkarahisar: Afyonkocatepe Üniversitesi.

David Pearson& Thomas Pearson (2017) BrandingFoodCulture: UNESCO Creative Cities of Gastronomy, Journal of FoodProducts Marketing, 23:3, 342-355, DOI: 10.1080/10454446.2014.1000441.

DuRand Ge, Heath E. (2006). “Towards a frame work for food tourism as an element of destination marketing”,Current Issues In Tourism, 9: 206–34.

Gürbüz, S., Özaltaş Serçek G., Toprak, L. (2017). Mardin’in UNESCO Yaratıcı Şehirler Ağında “Gastronomi Kenti” Olabilirliğine İlişkin Paydaş Görüşleri Journal of Tourism and Gastronomy Studies 5/1 (2017).

Güler, O. , Harçın, S., Tor Kadıoğlu, C. (2017). Yiyecek-İçecek İşletmeleri Yöneticileri Gözünden Gaziantep’in “Dünya Gastronomi Şehri” Ünvanının Değerlendirilmesi. 1. Uluslararası Turizmin Geleceği Kongresi: İnovasyon, Girişimcilik Ve Sürdürebilirlik Kongresi (Futourism 2017) Bildiriler Kitabı 28-30 Eylül 2017/ 805-813.

Güzel Şahin, G.,& Ünver, G. (2015). Destinasyon Pazarlama Aracı Olarak “Gastronomi Turizmi”: İstanbul’un Gastronomi Turizmi Potansiyeli Üzerine Bir Araştırma. Journal of Tourism and Gastronomy Studies, 63-73.

Hall, M, C; Sharples, L, (2003), The Consumption of Experiencesor The Experiences of Consumption? An

Introduction toThe Tourism of Taste, (Ed. M.C. Hall, L. Sharples, R. Mitchell, N. Macionis ve B. Cambourne), Food Tourism Around the World, Burlington Elsevier Butter worth-Heinemann.

Hall, M.C; R. Mitchell; L. Sharples. (2003), Consumingplaces: the role of food, wine and tourism in regional development, (Ed. C. Michael Hall, LizSharples, Richard Mitchell, NikiMacionisand), BrockCambourne in Food tourism around the world: development,management and markets. Butterworth-Heinemann: Elsevier.

Hosagrahar, J. (2016) .Culture and Creativity for Sustainable Urban Development. 11-14 September 2016, Östersund, Sweden. https://en.unesco.org/creative-cities/home (Erişim tarihi: 15.11.2017).

Kyrikaki, A.,Zagkotsi, S. ve Trihas, N. (2013). Creating authentic gastronomic experiences for tourists through local agricultural product: The Greek berakfast project. 5th international scienfic conference-Tourism trends and advences in the 21st ceuntry.Rhodes: University of the Aegean(s. 2).

Kivela, J. ve Crotts, J. C. (2006). Tourism and Gastronomy: Gastronomy'sinfluence on how tourist experience a destination. Journal of Hospitality and Tourism Research, 30 (3), 354-77.

Sarıışık, M; Özbay, G, (2014), “Gastronomi Üzerine Bir Literatür İncelemesi”, Anatolia: Turizm Araştırmaları Dergisi, 26 (2), s.264-278.

Seaton, A. V. ve Bennett, M. M. (1996). Marketing Tourism Products: Concepts, Issues, Cases. Oxford: Thomson Business.

Şahin, K. (2012). Hatay Mutfak Kültürü ve Yemekleri. T.C. Hatay Valiliği, Yayın No: 16. Pozitif Matbaa, Hatay.

Şengül, S; Türkay, O, (2016), “Akdeniz Mutfak Kültürünün Gastronomi Turizmi Bağlamında Değerlendirilmesi”, Journal of Tourism and Gastronomy Studies, 4(Special Issues), s. 86-99.

T.C. HatayValiliği, (2012). Hatay Rehberi, Hatay Mutfağı.

Türk Dil Kurumu, (2016), “Güncel Türkçe Sözlük”, http://www.tdk.gov.tr/index.php ?option=com_gts&arama=gts&guid=TDK.GTS.5810b1f4d62731.56120989

UNESCO (September, 2013). Creative Cities Network Mission Statement, September 2013 http://www.unesco.org/new/fileadmin/MULTIMEDIA/HQ/CLT/pdf/Mission_statement_Bologna_creative_cities_meeting.pdf

Yüncü, H.R. (2010). Sürdürülebilir Turizm Açısından Gastronomi Turizmi ve Perşembe Yaylası. 10.AybastıKabataş Kurultayı, 11 (27-34). Ankara.

Xiaomin, C. (2017). “City of Gastronomy” of UNESCO Creative Cities Network: From International Criteria to Local Practice, (55-65). China.

Published

01/15/2023

How to Cite

TAŞTAN, H., & İFLAZOĞLU, N. (2023). Assessing the Awareness of Local Businesses about Hatay’s UNESCO Gastronomy City Title. Journal of Tourism & Gastronomy Studies, 6(Special Issue 3), 384–393. Retrieved from https://jotags.net/index.php/jotags/article/view/452

Most read articles by the same author(s)

1 2 > >>