Anlık Duygu Durumunun Gıda Neofobi Üzerine Etkisi (Effect of Emotion Status on Food Neophobia)
DOI:
https://doi.org/10.21325/jotags.2021.945Keywords:
Mood, Emotion, Food neophobia, Intention to consume new foodAbstract
Since mood is accepted as a basic factor with adaptive functions that affect the cognition and behavior of individuals, it also directs their behavior in their diet (Er et al, 2008; Özenoğlu, 2018). The fact that emotional states play an important role in the nutrition of individuals suggests that they may also affect their attitudes towards new foods. Aim of the study is to examine the effect of mood on the behavior of consuming new foods. For this aim, the surveys were conducted on voluntary consumers who wanted to participate in the research with the convenience sampling method over social media. In the study, the effect of momentary mood on food neophobia was examined by Pearson correlation coefficient and multiple linear regression analysis. Within the scope of the results obtained, it was determined that positive mood, which is one of the dimensions of momentary mood, had a statistically significant and negative effect on food neophobia, while negative mood did not have any effect on neophobia.
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