An Evaluationary Work on Two Prevailing Research Methods: SEM and MR in the Context of Food Tourism
Keywords:
Structural equation model, Multiple regression, Food tourism, TurkeyAbstract
The aim of this study is to compare the fitness of structural equation modeling and
multiple regression in the context of food tourism. To perform of this aim, 137
questionnaires were filled out of tourists who were attending food tourism. According to
the results of the study, structural equation modeling was found much more advantageous
over multiple regression, especially when latent constructs were to be measured
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