Ejder Meyvesi Üretimi ve Tarım-Turizm Entegrasyonu: Yerel Üreticilerin Görüşlerine Dayalı Nitel Bir Araştırma (Dragon Fruit Production and Agriculture-Tourism Integration: A Qualitative Research Based on Local Producers' Opinions)
DOI:
https://doi.org/10.21325/jotags.2025.1766Keywords:
Dragon fruit, Local production, Agriculture, Tourism, IntegrationAbstract
The aim of this study is to examine the production process and current status of dragon fruit grown in Muğla, and to identify various techniques related to production conditions. Furthermore, it aims to determine the integration of agricultural and tourism businesses within the scope of dragon fruit production and to offer feasible suggestions for strengthening their relationships. The study utilized the interview technique, a qualitative data research method. Within the scope of purposeful sampling, face-to-face interviews were conducted with producers in the region using the snowball sampling method, and the data were subjected to content analysis. Accordingly, it was determined that dragon fruit, which has an average economic lifespan of 15 years, is harvested in the summer months in Muğla using grafting, rooting, fertilization, and irrigation techniques. It is planted in sandy, stony, permeable soil in April, and the majority of varieties are red and white. The study also found that while greenhouse construction and seedling procurement are costly at the beginning of production, fertilization, pest control, and labor costs are low, providing producers with a cost-profit advantage. Despite high demand for the product from large hotel businesses, the study concluded that there is still no institutionalized integration structure between agricultural and tourism businesses.
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